
Meiji was founded in 1916 and is one of Japan's oldest and most trusted confectionery names. Their milk chocolate bar — clean, well-tempered, and made with a higher cocoa butter content than most mass-market chocolates — is the standard against which Japanese chocolate is measured. The brand also produces Kinoko no Yama and Takenoko no Sato, mushroom and bamboo shoot-shaped biscuits with chocolate caps that have been the subject of a decades-long popularity contest with no resolution in sight. Meiji is the kind of brand that earns its reputation rather than trading on it.
11 products





















